Richmond-based Brandefy launched in 2018, looking for to supply shoppers with magnificence merchandise together with sustainable, cleaner alternate options to greater manufacturers and budget-friendly choices. Founder Meg Pryde has now taken the enterprise past its free cell app by creating Skincall, a line of skincare merchandise that she says deal with efficacy, affordability and sustainability.
Skincall is the results of requests from Brandefy app customers for cheaper alternate options. The corporate partnered with chemists to provide merchandise together with Every day Triple Serum, which hydrates and smooths wrinkles, and an anti-aging replenishment therapy, Silks Triple Lipid Cream.